Trust the Process
The NG Rewards app will be launching very soon. In the meantime, I will explain the process behind this journey.
The app development began in June of 2018, and was completed in June of 2019. It took 12 months to finish the app for both iOS and Android devices.
The first phase was the graphic component of the app. I worked with the developers to create a look & feel that was simple yet elegant. We wanted our product to be attractive to multiple demographics. This phase took 1 and 1/2 months to complete.
During the initial phase, we were working on both apps simultaneously. One day we would look at the progress of the iOS, and the next day we look at the Android app. As we moved to the second phase, which was the functionality of the app, we noticed that the time we were spending on the app wasn’t efficient. So we decided to first work on completing the Android app, and then work on finishing the iOS app later.
This second phase was the toughest. We worked on individual features, tested them, and then made sure that each feature worked correctly with one another. We tested the app in the morning and modified at night. This process took 7 months.
During those 7 months we added and removed features. The features that were added gave the app versatility. They give the user a better and more extensive experience. The features that were removed are not gone forever, they will come back in updates in the near future.
Once the Android app was finished, phase 2 was completed. Phase 3 was to complete the iOS app. This phase took 3 months. In these 3 months we began planning the launch strategy for the app. This was a crucial phase because it will initiate the fourth phase, live-testing.
During these 12 months, the NG Rewards company has gone through some changes. Goals and visions have been defined, the culture of the company is currently being established, and the team is growing.
With this being said, this has been a journey that has just begun.